London-based accessories label, KNOMO has appointed Oliver Strickland to the role of Country Manager UK. Oliver was formerly country manager at Pepe Jeans Group, and previous leadership roles at Diesel, Burberry, Gant and Hackett.
He will oversee KNOMO’s brand positioning and wholesale accounts alongside managing director, Dan Shaw. Known for his ability to navigate domestic and international markets while growing bottom-line profitability, Strickland has managed annual sales in excess of £18 million and led global teams. He will spearhead KNOMO’s overseas reach and assume responsibility for store expansions.
Strickland joins KNOMO at a pivotal point in the brand’s evolution following its acquisition by the newly formed Inc Retail Group.
Strickland said, “I’m thrilled to be joining KNOMO at such an exciting time. We have some big plans for the brand, and as the country slowly eases out of lockdown restrictions we’re ready to kickstart our 2021-2022 growth strategy”.
Featured in GQ Magazine, Elle & Forbes, KNOMO is one of the country’s highest-rated providers of luxury bags, sourcing the finest full-grain leathers and durable, premium fabrics from across the globe.
KNOMO Managing Director Dan Shaw said, “Oliver is a vastly experienced sales manager who brings more than two decades of fashion and retail expertise. He has a proven record of improving sales and margins, team management and focused partnership building. I am excited to be working closely with him again to bring our shared vision for KNOMO to fruition, at such an important juncture.”